Shopify CEO Says AI Adoption Question Didn't Matter
Shopify's performance reviews asked how staff used AI. Its CEO says the answers didn't matter, and the question can give a company a reputation.
Conversion rate optimization and landing pages
Shopify's performance reviews asked how staff used AI. Its CEO says the answers didn't matter, and the question can give a company a reputation.
It’s fall, M&A is in the air. Two acquisitions happened this week: Stagwell bought Freestar and DoorDash bought Instacart.
It’s a lesson the whole creative industry needs to heed.
If you plan media, you’re being asked to find new customers across more screens with fewer partners and to prove that what you’re doing worked. The IAB’s September outlook shows 63% of buyers say acquiring new customers is a top-three goal this year. But the…
AI-native software development lifecycles reduce UX to AI context. UX must discover user needs, shape what’s built, and evaluate it before and after launch.
AI is expanding UX beyond human users to agents acting on their behalf. Experience design names this broader field, which still centers on people’s goals.
A researcher checks a generated synthesis against her own interview notes while a stack of vendor contracts sits unopened at the edge of her desk. Practitioners know what good output looks like and should own the final call, with operations handling the…
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