Conversion rate optimization and landing pages
The ad tech industry built the most precise measurement infrastructure in the history of media. Every impression counted. Every click tracked. Every conversion attributed. The ability to measure what happened after an ad was served, across devices, across…
AI firms keep hiring human designers. Ironic much?
Google reminds sites to use 503s during PHP patch downtime. Other updates cover robots.txt controls, bracket URLs, and JPEG XL in Google Images and Discover.
AI saves UX practitioners time on nearly every task, yet most feel lukewarm about it: mandates, unreliable output, and inflated expectations eat the gains.
Definitions of fields related to user experience, including UX design, UI design, visual design, interaction design, service design, UX research, and DesignOps
A closer look at accordion icons, why split menus are harmful, and why it’s better not to have icons and text labels link to different actions. Plus, why the caret is the safest icon choice. You’ll find more [useful…
Maria Cipicchio sits at the intersection of some of the world’s most dizzying three-letter acronyms. She’s the SVP of strategic market intelligence at OptimizeRx, a software subscription service for healthcare providers which plugs into their drug-prescribing…
