Conversion rate optimization and landing pages
Today’s edition
Most brands have a YouTube presence. Far fewer have a YouTube strategy. The paid team runs ads; the owned team manages the channel, often by posting videos into the void; and someone else handles creators. Nobody’s looking at the whole picture, says Norm de…
Is the footballer’s legal team splitting hairs?
Shopify merchants: your agentic storefronts setting now shares products with Meta and unnamed startups. Leave it on, and watch what Shopify adds.
AI makes building nearly free, so users grow agentic systems piecemeal into fragile messes they no longer understand.
Empathy maps help UX teams visualize user attitudes and behaviors, building a shared understanding of end users while highlighting gaps in existing user data.
How to navigate opposing voices and lived tensions. By Julia Beard , Naman Mandhan, & Stacie Sheldon Asking the Hardest Question First “What gives us the right to make the interventions and choices we are contemplating on behalf of others?” asks Erika Hall…
The mockups get the design review. The agents are in the logs, never seeing a screen. AI Assisted. Chat will always be just an interface. Agents are not, and the design work has moved to the contract underneath your product. The first wave of AI in products…
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